ALLISON COSTELLO

Dating Profiles for Ugly Endangered Species

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I created this infographic in Adobe Illustrator with custom vector drawings to spread awareness of these critically endangered species on social media. My idea was to create dating profiles for these "ugly" species who may not be as conventionally marketable as some at-risk wild mammals, like the sand cat or fennec fox. I believe that these animals deserve to be as recognized and protected as any other endangered species, regardless of their cuddle factor. By giving them a cartoon-like image and voice through each of their profiles, I hope that the average person will "swipe" on their story and become more informed and endeared towards their overlooked existences.

Header of an infographic with drawn images of a Chinese sturgeon and a spruce-fir moss spider